It is undeniable that SEO is a crucial part of marketing your website over the internet. Every online business owner has to conduct one form of SEO strategy or another to be able to attract traffic to the website. But implementing effective SEO strategies is not that simple because there are a variety of elements that search engines look into before they rank your page at the top. It is in the search engines best interest to provide relevant information to the searchers. It is also very important for you to provide the kind of content that people are interested in.
Utilizing tools like Google site map is a great way for spiders to get as much information from your site as possible is through site maps. Using Google’s own site map is advantageous because it meets all of Google’s specifications. A way to get traffic to your site is by using your social media accounts and being active on their. Post your links up to your best blog and continue to interact with those in your community and soon you will see the views of your blog start to escalate.
To get high rankings in Google and Yahoo you must take some things into consideration, these are a few of them:
Age = the older the website, the better. There is this thing called “sandbox” where new websites are not shown until several months later
Content = you need to have content related to a similar theme. The better your content and the more original your content, the more likely other websites will want to link to you and audiences will come back to your site
Keyword density = the overall percentage of your page content that is made up of the targeted keywords. An additional factor in keyword density is the percentage of your keyword content that uses special formatting such as bold, italic, anchor text, etc.
How it fares in the results = the search engine knows when you have clicked on a result. They also know when you have returned to the results to try another site.
Site structure = The way your site is structured determines how easily a search engine spider can get through it, the priority is gives specific content, and how much code the spider has to weed through to get to your content.
Backlinks = With backlinks, as with websites in general, it’s quality that counts.
and lastly when creating your website or blogs meta tags are very important. The KEYWORD Meta Tags and the DESCRIPTION Meta Tags. META tags play an important role in a search engine search, and should be carefully thought about. Keep in mind that META tags help search engines determine the relevance of your sites content, so stick to what is important.